AWARN is based on ATSC 3.0, the Next Generation Television transmission standard.  When fully deployed, can deliver geo-targeted, rich-media alerts to an unlimited number of enabled TVs, connected cars, and handheld devices even when cellular fails or the grid is down.

The AWARN Alliance is leading the way for using ATSC 3.0/Next Gen TV to reinvent emergency alerting, and ongoing emergency news and information.

AWARN is leading ATSC 3.0 deployment

Leading news executives discussed ATSC 3.0 and new tools for both sending alerts and providing on-going news and information after the alerts are sent. Discussion covered topics including opportunities for geo-targeting, automation, and reaching smartphones and connected cars. One thing was unanimous; everyone agrees that AWARN is leading the way for implementing ATSC 3.0.

The Future of Emergency News & Information

We’re excited to share the scorecard from our recent ATSC 3.0 and the Future of Emergency News & Information webinars. To summarize, we had fantastic attendance and a high level of engagement! This success demonstrated a clear demand for educational offerings about ATSC 3.0 and AWARN.

News Thought Leader Roundtable

AWARN facilitated a successful roundtable discussion in Chicago preceding the News Technology Summit. Leaders from National Broadcast News, Public and Local TV as well as International partners, met for over four hours to discuss the implications and opportunities that ATSC 3.0 will bring to their newsroom.

The second roundtable takes place on OCT 8 in LA, hosted by Magid and held at their Sherman Oaks, CA office. Register here to take your seat at the table while there’s still room!

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Magid Joins AWARN Alliance

Alexandria VA, August 29, 2019 – Magid, a consumer-centered business strategy company and media industry research leader, is the latest firm to join the Advanced Warning and Response Network (AWARN) Alliance.

More Tech Companies Join AWARN Alliance

Japanese Companies Expand Coalition’s International Footprint Alexandria VA, June 12, 2019 – The Advanced Warning and Response Network (AWARN) Alliance continues to expand, with more technology firms joining the coalition as adoption of ATSC 3.0, Next Generation Television, picks up…

FOX Television Stations Becomes First O&O Station Group to Join AWARN Alliance

New York / Alexandria VA, May 30, 2019 – FOX Television Stations has joined the Advanced Warning and Response Network (AWARN) Alliance, becoming the first major television O&O member of the coalition.

AWARN Advisory Council